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CRM glossary

SPF

Also called: Sender Policy Framework, SPF record

SPF is a DNS record listing the servers allowed to send mail using your domain in the envelope sender address. Receiving servers check the connecting IP against that list, and a failure gives spam filters an easy reason to reject the message. The common trap is the ten-DNS-lookup limit: every include added for a new tool counts towards it, and exceeding it makes the whole record invalid rather than merely failing one send.